PPC requires source approval, a keyword sample, brand negatives and platform compliance.
A controlled launch
- Share a keyword sample with the manager.
- Add negative keywords and exclusions.
- Check the platform's licensing requirements.
- Begin with a limited test.
What the manager needs to see
A limited test begins only after written manager confirmation and a landing-page review.
Approval belongs to a source
01
PPC may be available only after approval.
02
RioBet brand bidding is prohibited without written permission.
03
Advertising platforms impose their own gambling rules.
Changes requiring new approval
Permission for paid traffic is not permission for brand bidding.
Pre-scale review
Paid-traffic approval does not include brand bidding and does not override platform rules.
Preparing a PPC test
Send the property, GEO, sample keywords, ads and landing page for approval. Add RioBet and brand variants as negatives unless written permission says otherwise. Check platform and local gambling-ad rules. Start with a controlled budget and assess approved FTDs rather than cheap clicks alone.
Sources and review date
For “Launching paid traffic for RioAff”, the editorial team reviewed the official RioAff website, current T&C and available dashboard evidence. Last reviewed: 2026-08-06.
Approving PPC
Share domains, GEOs, ad platforms and brand-negative controls before launch. A settings screenshot is stronger than a general promise.
Review search terms regularly because broad matching can expand into prohibited brand queries.
Frequently asked questions
Does paid search require separate approval?
PPC may be available only after approval. This reflects public terms; account-specific rates and restrictions still require confirmation.
Which keyword sample should be shared before launch?
Share a keyword sample with the manager. This reflects public terms; account-specific rates and restrictions still require confirmation.
Why does PPC approval not permit brand bidding?
Permission for paid traffic is not permission for brand bidding. This reflects public terms; account-specific rates and restrictions still require confirmation.